Jet2 Black Friday 2026: what the £100 per person offer means for your holiday

Updated 7 November 2026

Jet2holidays launched its Black Friday sale on 29 October 2026: £100 per person off new holiday bookings with the code BF2026. The code is the same on every day of the sale, so the real question is not which day to book but whether the price of your holiday is a good one when you do.

What Jet2holidays is offering

Jet2 announced the sale on 29 October 2026. Its promotion terms (ref 1953) say you get £100 per person off by entering the code BF2026 when you book, or by clicking the Apply Discount button shown while you book on the Jet2holidays website or app. The main conditions:

Jet2 also said myJet2 account holders can save more, and that flight-only customers get up to 20% off flights. Check Jet2's own site for the details of those, as they have their own terms.

Do you need to wait until 27 November?

No. Under these terms the £100 per person applies to any new booking from 29 October to 2 December, so Black Friday itself is not a better day to use the code than any other in that window. What does change from day to day is the price of the holiday before the code comes off.

That base price can move by more than the discount. One 7-night Costa Blanca package for two adults that we tracked in the four weeks before it departed in October 2026 was priced between £818 and £1,092. That is a gap of £274, more than the £200 the code would take off for two people. It is one holiday, close to its departure date, so it is not a forecast for yours. It does show why the price on the day you book matters as much as the headline offer.

How to use a price alert during the sale

Our alerts follow the price on the Jet2holidays page. The BF2026 saving is applied when you enter the code or click Apply Discount while booking, so compare like with like when you check. Start a tracker or read how to track a Jet2holidays price.

Other Black Friday holiday sales

For what other holiday companies have done around Black Friday, and what Which? found when it checked sale prices, see Black Friday holiday deals: should you wait or book now?.

Common questions

  • What is the Jet2 Black Friday code for 2026?

    BF2026. Jet2holidays' terms say it gives £100 per person off new holidays booked between 29 October and 2 December 2026, entered when you book or applied with the Apply Discount button.

  • When does the Jet2 Black Friday sale end?

    The terms say the offer is valid on new holidays booked until 23:59 on 2 December 2026.

  • Can I use BF2026 on a Jet2 holiday I have already booked?

    No. The terms say the offer applies to new bookings only.

  • Does the Jet2 Black Friday discount work for one person?

    No. The terms require at least two adults per booking, and children under 2 at the date of return do not get the discount.

  • Is the Black Friday price the cheapest Jet2 price?

    Not necessarily. The £100 per person is fixed, but the price it comes off moves up and down. Tracking your holiday through the sale shows you when that price is low. See do holiday prices go down?.

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